High-Risk Success: How FirmEu Expanded Leads by 120% and Optimized Conversion Rates by 200%

Their Story

Firm EU is a leading player in international corporate (re)structuring, accounting, tax compliance, recruitment, bank account openings, and tax advisory services. FirmEu stands as a bridge between businesses and their extensive network of partners. Their unique selling proposition lies in their specialization in high-risk industries, boasting a vast network of over 450 partners. Their expertise spans across diverse sectors, including the crypto industry, forex industry, and international trade.

Their Goals

FirmEu's digital marketing objectives are underpinned by the desire to reinforce their position as a leading mediator in high-risk industries. Central to their goals is the generation of quality leads, nurturing meaningful partnerships, and fostering growth. They aimed to leverage Google Ads and to reach conversion rate optimization.

Our Solution

Our comprehensive strategy for Firm EU included Google Ads as a primary platform. We started with keyword research, identifying high-value terms that aligned with their services and industries. We also generated detailed campaign reports to provide actionable insights and adjusted our approach for optimal results. To further establish FirmEu as a trusted authority, we undertook the creation of white papers. These comprehensive resources serve as online books, providing invaluable insights and knowledge, positioning FirmEu as a go-to resource for high risk industry-related information. We recognized the importance of website functionality and user experience. Our CRO efforts included wireframing, website structure enhancement, and strategic design changes to create an engaging and highly informative online platform.

Their Success

One of the primary success metrics was the significant increase in leads. Our data-driven approach to digital marketing resulted in a substantial upsurge in high-quality leads. We can illustrate this growth by comparing the number of leads from the beginning of our partnership until the present day. The implementation of conversion rate optimization strategies enhanced the user experience on Firm Eu's website, driving higher conversion rates and encouraging visitors to take the desired actions.

120%

Increase in New Leads

30%

CRO Increase

115%

Increase in CTR

105%

Increase in Traffic